AT LITTLE BIG HOUSE
To promote a month-long special and giveaway opportunity with the objective of increasing foot traffic to Solotel’s Little Big House.
Liquidity developed an attention-grabbing press release to accompany Solotel’s provided imagery.
A targeted list of online and heritage publications was pitched to, as well as food-focused social media influencers to disseminate the activation to a wide, varied audience of Brisbane foodies.
• 17 media mentions
• 939,700 media impressions
• 12 influencer mentions