How to Get More Followers on Twitter

Contrary to popular belief, Twitter is not the headquarters for a group of twits. It’s quite the opposite, actually. This clever social networking site makes stalking effortless.

If, however, unlike your celeb crush, there aren’t millions of eager, aspiring stalkers waiting on your every word – don’t let this trouble you. Your words are important – you’ve just yet to master the art of being the internet stalkee.

By following these simple steps on how to get more followers on Twitter you can take on social authority, extend your influence and boost your sales.

Happy stalkee-ing.

  1. Put your kisser to good use

Well, your metaphorical kisser – you’re probably using your iPhone. In any case, get talking! The biggest secret to building your Twitter following is interaction (see step 4 for more deets). Ask questions. Retweet answers. Share ideas. Whenever you can, engage in other people’s conversations too – nobody invites the narcissist to their pool parties anymore.

  1. Make a kicking bio

Loads of Tweeters will browse your bio to decide whether or not they want to follow you – and unless you’re Miley Cyrus, you’ll need a great one to attract followers. Who wants to follow someone who’s bio reads, “This business is like Dirty Dancing – really good.”? While keeping your company bio brief (Twitter is proof that modern day stalkers are lazy), let your creativity flow. Be clever and intelligent. Plant a URL to your Facebook or website. If you feel like you can’t sum up who you are, find a famous quote that does.

  1. Make sure your profile image reflects your brand

Some groovy lookers upload a headshot photo as their twitter profile. This is particularly effective in conveying your business as a personal and ongoing project – not an account of promotional spam. But of course, this isn’t possible in all cases. When choosing your public icon, if logos aren’t your thang, go for something that reflects your brand – not that pug photo you found last week.

  1. Get to know your local businesses (and mention your location!)

Whether you’re located in the heart of the city or the outskirts of Woopwoop, mentioning your location will directly link you to your local tweeters. Boast about the glorious weather. Compliment your coffee from the local brewery. (Probably don’t question who left the nasty odour in the elevator…) When you engage with local accounts, you’re gaining local knowledge – and a couple of new friends.

  1. Don’t buy your followers

One of the first things you may have come across when Googling “how to get more followers on Twitter” is a questionable one-stop-shop where you can tap in your bank details and buy 5000 of them. This can look impressive, but having followers with no affinity to you is like giving a bouquet of roses to a potato. The end product has no effect on your efforts.

  1. Give your business a solid personality

More often than not, this will be your personality. Which is awesome. However, unlike our crazy brains (and personal Twitter account) we need to maintain some consistency. Click here for more hints on keeping a healthy, balanced Twitter feed.

7. Direct your audience from other sources

Often your loyal followers on other sites just don’t know you have Twitter and would be happy to follow you. Make sure it’s easily accessible from your Facebook, website or blog by using a link such as, for example, this one to Liquidity’s Twitter page (see what we did there? Points for subtlety).

Think you’ve got this totally tackled and you know how to get more followers on Twitter? Good luck fishing! When you’ve reeled them in, don’t forget to read our tips on how to boost engagement on Twitter.